
GRACE CHENG
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GRACE CHENG *
Burnt-out corp tech marketing leader learning to build diverse portfolios aligned with creativity.
Every week, I share insights, stories, and lessons in my newsletter, designed to help you grow, and become the best version of yourself. Join the journey with other growth seekers.
↓ EXPERIENCE & GLOBAL WORK
I’m Grace. I’m a global tech marketing leader, coach, and creative artist.
I’ve been fortunate to work across a diverse range of environments—from big tech and Fortune 500 companies to SMEs and creative agencies—from the UK, Europe, and multiple Asian countries, all rooted in my multicultural background growing up.
I feel incredibly fortunate to have experienced the journey from burnout to breakthrough, learning to rebuild a life aligned with my authenticity and creativity.
Welcome to the ride. I'm excited to share this journey with you.
From crafting strategies and action plans, my work is not just about strategy, it's about delivering real results, built on deep empathy and leadership at a global scale.




















Selected Works
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Microsoft, Product Page Redesign, Product Ecosystem.
+48% increase in product conversion and tangible impact across Microsoft’s product ecosystem.
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Hyundai, Creative Direction & Experiential Art Installations
Creative direction on artistic expression and technological innovation - integrating indoor drone performances with product launches.
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Seoul City Government, Global Marketing & Branding
Global marketing strategy, campaign, and operations to reposition Seoul, South Korea, as a globally appealing and emotionally resonant city.
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AI Strategy League
Global studio for both the tech and creative projects.
Global hub for growth with impact through tech projects, creative projects, collaborations, and partnerships that drive real-world growth on a global scale. -
Coaching, Strategic Career Growth & Leadership
Coaching has been one of the most fulfilling projects in both my professional journey and personal life, supporting leaders and professionals to shine and thrive in their careers brings me deep satisfaction.
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Global Storyline: Tech & Creativity
The greatest thing is human stories, especially in today’s AI era.
An upcoming project will explore and storytell journeys in technology, creativity, and growth, reflecting the richness of who we are.
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Coaching, Strategic Career Growth & Leadership
I support corporate professionals, leaders, and creative entrepreneurs through career pivots and leadership growth, helping them shine, thrive, and step into their fullest potential.
It's work that brings me deep fulfllment and purpose.
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Grow with Stories, Insights and Lessons
Immerse creative ideas, real stories, and practical tools to help you pivot, scale, and lead with clarity.
From behind-the-scenes storyboards to creative podcasts and global insights, this is where strategy meets soul.
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Selected Work Project
A living portfolio of my professional work project, from working at Microsoft, Hyundai, Pfizer, Canon, and more, to working with brands like Activision, Breitling, Lexus, Kia and more.
This space reflects the intersection of technology, creativity, product, marketing and art — designed to inspire and connect.
Partnership & Collaboration
Collaborations and partnerships in content creation, public speaking, podcasts, workshops, and trainings—focused on AI, career growth, creativity, marketing, and entrepreneurship.
I’ve been supporting leaders and corporate professionals in their growth journeys.
Hear their success stories with right support. Yours could be the next.





